Online Retail ETF - ONLN Online Retail ETF

ProShares Online Retail ETF seeks investment results, before fees and expenses, that track the performance of the ProShares Online Retail Index.

E-commerce sales are growing rapidly, as shopping goes increasingly digital. ProShares Online Retail ETF (ONLN) is the first ETF focused exclusively on retailers that principally sell online.

  • Analysts expect the growth of online retail to continue. About 10% of global retail sales today are made online, leaving tremendous room for growth. Recent data indicates that figure could double by 2030.
  • ONLN's strategy pinpoints retailers that principally sell online or through other non-store channels, such as mobile or app purchases, and separates them from those reliant on bricks-and-mortar stores.
  • Not all online retailers are created equal. ONLN focuses on the largest players in the space—iconic companies like Amazon and Alibaba, whose rise is reshaping the retail world.
  • Learn More about ProShares Retail Disruption ETFs.
  • Subscribe The U.S. Census Bureau released new quarterly e-commerce data. Get it in our Retail Disruption Quarterly Highlights.

As of 1/17/19

Description Ticker Symbol Exposure Value
(Notional + G/L)
Market Value ($) Shares/Contracts
AMAZON.COM INC AMZN - $8,245,981.40 4,870.00
ALIBABA GROUP HOLDING LTD BABA - $5,397,653.79 34,607.00
NETFLIX INC NFLX - $1,870,141.05 5,295.00
CHEGG INC CHGG - $1,633,951.00 48,950.00
GROUPON INC GRPN - $1,595,574.64 427,768.00
ETSY INC ETSY - $1,563,457.60 28,640.00
LIBERTY INTERACTIVE CORP QRTEA - $1,507,656.15 70,287.00
EBAY INC EBAY - $1,465,227.40 48,230.00
WAYFAIR INC W - $1,443,553.12 14,956.00
SHUTTERFLY INC SFLY - $1,433,971.44 32,769.00
NUTRISYSTEM INC NTRI - $1,253,266.56 28,692.00
MERCADOLIBRE INC MELI - $1,087,606.94 3,178.00
VIPSHOP HOLDINGS LTD VIPS - $1,037,851.04 158,209.00
JD.COM INC JD - $939,599.46 42,439.00
STITCH FIX INC SFIX - $874,521.12 40,942.00
DULUTH HOLDINGS INC DLTH - $674,334.63 28,489.00
LANDS END INC LE - $511,073.24 31,412.00
PETMED EXPRESS INC PETS - $477,590.40 20,160.00
1-800-FLOWERS.COM INC FLWS - $450,720.47 34,751.00
OVERSTOCK.COM INC OSTK - $426,632.67 31,347.00
BLUE APRON HOLDINGS INC APRN - $97,059.84 75,828.00
NET OTHER ASSETS / CASH - - $54,072.66 54,072.66

Sources: eMarketer (10% of global retail sales are online); FTI Consulting, 2017 U.S. Online Retail Forecast (projected sales growth).