Online Retail ETF - ONLN Online Retail ETF

ProShares Online Retail ETF seeks investment results, before fees and expenses, that track the performance of the ProShares Online Retail Index.

E-commerce sales are growing rapidly, as shopping goes increasingly digital. ProShares Online Retail ETF (ONLN) is the first ETF focused exclusively on retailers that principally sell online.

  • Analysts expect the growth of online retail to continue. About 10% of global retail sales today are made online, leaving tremendous room for growth. Recent data indicates that figure could double by 2030.
  • ONLN's strategy pinpoints retailers that principally sell online or through other non-store channels, such as mobile or app purchases, and separates them from those reliant on bricks-and-mortar stores.
  • Not all online retailers are created equal. ONLN focuses on the largest players in the space—iconic companies like Amazon and Alibaba, whose rise is reshaping the retail world.
  • Learn More about ProShares Retail Disruption ETFs.
  • Subscribe The U.S. Census Bureau released new quarterly e-commerce data. Get it in our Retail Disruption Quarterly Highlights.
  • Explore. Learn why ONLN was named a Hidden Gem by Inside ETFs.

As of 3/19/19

Description Ticker Symbol Exposure Value
(Notional + G/L)
Market Value ($) Shares/Contracts
AMAZON.COM INC AMZN - $6,807,788.40 3,864.00
ALIBABA GROUP HOLDING LTD BABA - $4,181,023.70 22,955.00
ETSY INC ETSY - $1,373,356.50 20,049.00
CHEGG INC CHGG - $1,243,008.00 29,952.00
WAYFAIR INC W - $1,242,369.92 7,381.00
GROUPON INC GRPN - $1,225,899.04 356,366.00
EBAY INC EBAY - $1,168,225.95 31,685.00
NETFLIX INC NFLX - $1,166,393.78 3,251.00
MERCADOLIBRE INC MELI - $1,014,885.44 2,104.00
SHUTTERFLY INC SFLY - $978,643.30 24,170.00
LIBERTY INTERACTIVE CORP QRTEA - $920,091.00 54,123.00
STITCH FIX INC SFIX - $913,422.16 30,136.00
VIPSHOP HOLDINGS LTD VIPS - $880,254.80 115,823.00
JD.COM INC JD - $852,612.27 30,117.00
DULUTH HOLDINGS INC DLTH - $471,405.60 20,970.00
1-800-FLOWERS.COM INC FLWS - $467,821.20 25,564.00
OVERSTOCK.COM INC OSTK - $443,713.02 23,074.00
LANDS END INC LE - $406,467.18 23,121.00
PETMED EXPRESS INC PETS - $318,169.60 14,840.00
BLUE APRON HOLDINGS INC APRN - $58,605.75 55,815.00
NET OTHER ASSETS / CASH - - $49,801.19 49,801.19

Sources: eMarketer (10% of global retail sales are online); FTI Consulting, 2017 U.S. Online Retail Forecast (projected sales growth).